Zürich is the financial capital of Switzerland and a city that offers a perfect blend of historical grandeur and modern-day sophistication. It’s simply one of the world’s most extravagant travel destinations. For wealthy tourists, this city offers excellent shopping, fine dining, and beautiful views of the Swiss Alps. Your European odyssey begins in Zurich as you arrive via private jet, kicking off the luxury travel experience in one of the most stunning cities on the continent.
Zürich’s old town offers lovely scenery, with its ancient buildings and stone-paved roads. Private guides offer exclusive tours through the city’s renowned attractions, such as the Fraumünster Church with its remarkable Chagall windows and the Kunsthaus Zürich with its unrivaled collection of modern art. After your cultural tour is done, embark on a private yacht trip on Lake Zurich, where you can dine on a gourmet meal in sumptuous surroundings with views of the mountains in the distance.
Zürich is also a top shopping destination. In fact, the Bahnhofstrasse is one of the most exclusive shopping streets worldwide. There are high-end boutiques to browse, including Swiss watchmakers Patek Philippe and Rolex, while visitors can also shop designer fashions by private appointment. After shopping, unwind at Zurich’s top hotels, where city center luxury and comfort abound, like The Dolder Grand or Badrutt’s Palace.
Zürich also boasts Michelin-feted dining establishments such as Restaurant Pavillon and The Widder Restaurant, which prepare remarkable multi-course menus by internationally esteemed masters of fine dining for gourmands. Zurich’s restaurant scene offers gourmet adventure for high-minded diners, whether it’s private dining in an alpine panorama or restaurant wine pairings par excellence.
Gallery
Experiences in Zurich
Exploring Old Town (Altstadt)
Zürich’s Old Town blends architectural styles from medieval times with narrow cobblestone streets and buildings of historical importance like Grossmünster and Fraumünster. Visitors can explore this area, which features rambunctious cultural sites along with a score of quaint cafés and boutique businesses. A stroll through the district immerses visitors in its rich history as they pass ancient town halls, picturesque courtyards, and retired guild houses. After dark, Old Town takes on a vibrant air thanks to outdoor bars and restaurants.
Lake Cruises
A boat cruise on Lake Zurich will deliver tranquility along with views of the city skyline, snow-blanketed mountains, and charming lakeside villages. Choose between a one-hour cruise, with the option to take a longer journey around the lakeside towns that surround Lake Zurich. The water itself offers paddleboarding and swimming, while the scenic promenade has a walking path for visitors.
Luxury Shopping
Thanks to its bustling boulevard lined with luxury boutiques and premium brands adjacent to Swiss watchmakers, Bahnhofstrasse is in no danger of losing its distinction as one of the world’s finest shopping streets. Even those without plans to shop will find plenty of enticing cafés and cultural attractions near the street. Lakeside, nearby, provides a retreat and is perfect as a relaxing resort day after retail therapy.